Belmont University's Mike Curb College of Entertainment & Music Business hosts 6 student-led showcases every year. They are split by genres, including Christian, Pop Rock, Urban, Country and Battle of the Bands.

After being reached out to by the lead organizer for the 2022 Pop Rock Showcase, she pitched the theme of a "90s VHS-type feel." This included designs for fliers, social media, sponsorship screens and lineup announcements.